Madinati Traffic Safety Campaign

“The initiative has received tremendous response from the public as we received more than 12,400 complaints from March 2009 to March 2010 from people who were concerned about the safety of traffic and aesthetic look of roads and the city,” said Maitha Obaid Bin Udai, Chief Executive Officer (CEO) of the Traffic and Roads Agency at the RTA.

Residents in Dubai have been urged to report any damage to roads, traffic signs and signals, signboard or walkways that may hamper traffic flow and prove dangerous to the safety of road users. The call comes as part of the Madinati initiative of the Dubai Roads and Transport Authority (RTA). The Madinati initiative which means “my city” was launched by the RTA to encourage people to be part of the RTA’s endeavour to ensure traffic safety for all and keep the city clean. Keep it tidy: Residents encouraged to report damage Some of the violations or road damages people can report by calling 8009090 include: Tilted signboards, faded signs, damaged fence, light post damaged, kerbstone damage, footpath blockage, traffic sign damage, traffic light malfunctioning or damaged, concrete spilt on road, traffic sign to be cleaned, concrete barriers damaged, guard rail damaged, pedestrian railing damaged, paint or oil spilt, paint or oil spilt on footpath, asphalt cutting not reinstated, sign indicating wrong direction, pothole in asphalt, damaged bridges or pedestrian crossings.